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Data Research
·
Module 5
Market Research Application
Finding Your Niche: Online Research Strategies
Identify relevant online sources for researching a given industry or niche.
2
Competitor Website Analysis: Value & Audience
Analyze a competitor's website to identify its value proposition and target audience.
3
Competitor Social Media Analysis
Analyze a competitor's social media presence to assess their content strategy.
4
Competitor Review Analysis
Gather and analyze customer reviews for a competitor to identify strengths and weaknesses.
5
Competitor Pricing Data Extraction and Organization
Extract and organize competitor pricing data into a spreadsheet.
6
Building a Competitor Comparison Matrix
Build a competitor comparison matrix to synthesize research findings.
7
Google Trends for Industry Analysis
Use Google Trends to identify and compare industry search trends.
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Data Cleaning and Preparation
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Data Analysis and Reporting