Local Marketing and Customer Acquisition

Outline the key components of a local marketing plan including objectives, budget, channels, and timeline

Optimize a Google Business Profile to drive in-store visits and highlight physical store features

Adapt social media content strategy to focus on in-store experiences, local events, and driving foot traffic

Plan a targeted local advertising campaign on a social media platform to drive foot traffic

Design and outline the execution plan for an in-store promotion, from objective setting to performance tracking

Develop a marketing and event plan for the store's grand opening

Identify potential local business partners and develop a cross-promotional pitch