Skip to main content
grasp.study
About
Explore
Pricing
Log in
Try it for free
Back to course
👋
Welcome to a Grasp lesson
Create a free account
to keep studying and create your own study path.
Digital Content Creation Masterclass
·
Module 3
Building Your Brand Identity
1
Brand Name Availability Check
Check brand name availability across relevant social platforms, domains, and marketplaces.
2
Defining Your Core Brand Values
Define 3 core brand values based on your target audience and market research.
3
Crafting Your Brand Story
Assemble your niche, values, and USP into a concise brand story using a structured template.
4
Minimalist Wordmarks: Typography Analysis
Analyze the typography of minimalist wordmarks, focusing on font choice, letter-spacing (tracking), and weight.
5
Crafting Minimalist Wordmarks in Illustrator
Design and refine a minimalist wordmark logo in Illustrator, focusing on font selection, kerning, and balance.
6
Figma: Create a One-Page Brand Guide
Compile brand colors, fonts, and logo usage into a simple, one-page brand guide in Figma.
Previous module
Market Research & Niche Identification
Next module
Designing Your Web Hub in Figma