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Digital marketing fundamentals
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Module 3
Practical Social Media Content Creation
1
Crafting Engaging Captions & CTAs
Apply best practices for writing engaging social media captions and calls-to-action.
2
Hashtag Hacks for Discoverability
Select effective hashtags to increase content discoverability on platforms like Instagram and TikTok.
3
Timing Your Content for Maximum Impact
Describe how to determine optimal posting times based on audience activity patterns.
4
Crafting the Complete Social Post
Plan a complete social media post, including a visual concept, caption, hashtags, and target platform.
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